Archive for the 'Online' Category

FeedRoom: A White Label Online Video Solution

eMarketer has an interesting interview with Bart Feder, CEO of FeedRoom. Sounds like interesting competition in the premium content online video space is emerging. FeedRoom currently works with sites like The New York Times and BusinessWeek. This is a segment that Brightcove is very focused on.
One interesting twist with FeedRoom is that they don’t [...]

DailyMotion Inks Deal with RDF USA

In a move to further solidify its position as an online video destination, DailyMotion has signed a non-exclusive deal to distribute 8 shortform programs from RDF USA online in the next 12 months. This is a significant move insofar as it will provide additional premium content to be delivered via DailyMotion as the site continues [...]

Young Adults Prefer Comedy but News Tops for Everyone Else

CollegeHumor chose it’s niche well. Research by eMarketer indicates that the dominant genre of online video for young adults is comedy. For all other adult segments, the news genre dominates. I’ll try not to imagine what this means for the future of our country. Such imaginings aside, I expect this should change as online video [...]

The Majority of Online Adults Watch Online Video

Research by the Pew Internet & American Life Project indicates that the majority of online adults watch online video. Additionally, the majority of online video watching adults share videos with others. This helps enable the viral and democratic distribution of online video content. And hey, everybody’s doing it.
http://www.pewinternet.org/PPF/r/219/report_display.asp

Online Video and TV Synergy

Unsurprisingly, more people who watch online video say that they are also watching more TV. Enabling video consumers to get the content they are looking for in the mode that they wish to consume it should be good for video of all forms.
http://www.emarketer.com/Article.aspx?id=1005196