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FeedRoom: A White Label Online Video Solution

eMarketer has an interesting interview with Bart Feder, CEO of FeedRoom. Sounds like interesting competition in the premium content online video space is emerging. FeedRoom currently works with sites like The New York Times and BusinessWeek. This is a segment that Brightcove is very focused on.

One interesting twist with FeedRoom is that they don’t sell ads against any of the videos but allow the individual sites to do so. FeedRoom handles video delivery, video metrics and ad insertion, but not ad sales. FeedRoom also leaves content creation up to the individual clients.

http://www.emarketer.com/Article.aspx?id=1005250

This entry was posted on Tuesday, August 14th, 2007 at 9:58 pm and is tagged with Brightcove, FeedRoom, Online, Video. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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